With more than 70% market share at its peak, E-TEN led the way in Chinese OS handheld devices—including the first ever “financial pager” that supplied real-time stock trading data.
To launch the next pioneering E-TEN device—the M168 pocket-sized touch screen computer—Indigo worked with designer Michael Yang.
The minimalist design and elegant metallic finishes helped separate the M168 from similar devices, while the slim profile and balanced proportions made it easier to read and use.